Cold outreach: ICP fit
Classic cold opener, leads with a recent company signal (funding, hiring, product launch) before pitching.
{CompanyName}'s {Signal}
Each play is a research angle, a cadence and a qualification setup. Pick one, point it at your list, approve every send. Tune anything; nothing is locked.
Plays belong to the outbound add-on: SealDeal researches each prospect and writes every send, and a play is the angle and cadence it runs. Every draft still waits for a person to approve it.
Classic cold opener, leads with a recent company signal (funding, hiring, product launch) before pitching.
{CompanyName}'s {Signal}
Leads with a recognizable pain rather than a feature.
How {CompanyName} handles {PainArea}
Structured cold email with three reasons. Easy to scan, hard to ignore.
Three reasons {CompanyName} might want a 15-min chat
Final touch in a sequence. Counterintuitively, often gets the most replies.
Closing the loop on {CompanyName}
Fintech-vertical opener that leverages a funding announcement.
Series {Round} congrats, quick thought on {Area}
Engineer-to-engineer opener. Lead with respect, ask for feedback not a meeting.
Quick {Tech} thought
Self-aware mid-sequence email that often re-engages.
Pulling the plug?
Position against existing tooling. Avoids attacking competitors but offers comparison.
How {CompanyName} thinks about {CompetitorCategory}
Numbers-first cold opener anchored to one named customer. Run it only when that customer has agreed to be named and the figure is published somewhere you can link to. It deliberately makes no claim about what other customers see.
What {ProofCustomer} changed about {Metric}
Tells the engine what to look for on each prospect, a launch, a hire, a tech-stack signal, so every draft opens on something real.
A multi-step send schedule (e.g. Day 1 / 5 / 12) with the framing tuned for the scenario: warm, cold, or re-engagement.
Pre-wired to your methodology so promoted replies land as deals with the right fields and stage gates already in place.
Pick a play, upload a list, approve the drafts. Free for two seats, plus a 50-email outbound trial. No card.